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Newspapers Beat Local TV
Posted by Stock Online Trader on February 16, 2007 in Airline Sector, Emerging Markets, Health Care Sector, Market News, Technology Sector
Newspapers Beat Local TV According to a media research firm, the newspapers are making more money from online video advertising than local TV stations, $81 million to $32 million. TV stations have a mass audience compared to targeted audience on the internet. Newspapers have been selling customized solutions, with particular success in converting help wanted [...]